Nudges improve food choices and cut calories when shopping for groceries online

A team of Duke-NUS Medical School researchers designed and tested a new digital toolkit that helps consumers make healthier grocery choices online — an innovation that could play a major role in the global fight against chronic diseases such as heart disease, stroke and diabetes.

In their study, published in the American Journal of Preventive Medicine, the researchers found that when simple but strategic digital features, such as colour-coded nutritional quality signals and a healthier…

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News Source: www.sciencedaily.com

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