How Are Health Data Priced? Why Health Data Are Like Zika Prevention Programs

Imagine pricing a product that spreads on its own and benefits people who never even touch it. That might sound like science fiction, but it’s remarkably similar to the story of health data and, strangely enough, to a bacteria called Wolbachia.

Wolbachia is an insect-borne bacterium that, when introduced into mosquito populations, prevents the transmission of diseases like dengue, Zika, and chikungunya. What’s remarkable is…